Jasmijn Prinssen

Deputy Managing Director Member of the board

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Jasmijn Prinssen

For over 15 years I am working at JosDeVries The Retail Company as Deputy Managing Director and partner. My business roots are at Ahold where, after completing my study Architecture at the Delft University of Technology, I started as an architect. Next to my work I have aso spent three years as guest lecturer at the Technical University of Delft (2000). 

With great pleasure and enthusiasm I have worked with several international retailers in the past years. Among others, I have been involved in the brand and concept development of Azbuka Vkusa (RU), Miratorg (RU), Caprabo (ES), Zeeman (NL),Shell (NL), Coca Cola (NL), DA Drugstores (NL), Libraries (NL), Musgrave Centra (IR), and many more brands.

I have also contributed to various publications in the field of retail and architecture, including the Emotion bringer and the books: The Sixth Sense of Retail (2002), Let me tell you a Store (2008), New Retail Relevance (2011) and New Customer Journey (2014).

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JosDeVries The Retail Company BV
Safariweg 6-11
3605 MA Maarssen, P.O. Box 1194
NL-3600 BD Maarssen
The Netherlands
tel. : +31(0)346 - 563764
[email protected]

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