Different stores, one identity
The ultimate retail experience is created only when all touch points during a customer journey manage to tell the larger brand story together. When all manifestations of a brand tell one consistent brand story, all the puzzle pieces fall into place, from the layout structure to the store design and the communication concept. The circle is complete when the exterior of the store matches the interior. We call this Inside-out Architecture.
JosDeVries The Retail Company BV
3605 MA Maarssen, P.O. Box 1194
NL-3600 BD Maarssen
tel. : +31(0)346 - 563764
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by Amped Concepts